If you are looking for a high-paying sales role in Nigeria’s financial services sector, the Sales Executive position at Leadway Assurance Company is an excellent opportunity to consider. This role offers a chance to build a rewarding career in insurance, earn attractive commissions, and develop valuable sales and relationship management skills.
In this comprehensive guide, you’ll find everything you need to know about the job, including responsibilities, requirements, salary expectations, and how to apply successfully.
About Leadway Assurance Company
Leadway Assurance Company Limited is one of Nigeria’s leading insurance providers, established in 1970. Over the years, the company has built a strong reputation for delivering reliable insurance and financial services across Nigeria and beyond.
With decades of experience, Leadway offers a wide range of products, including life insurance, investment plans, risk management solutions, and financial advisory services. The company is known for its customer-centric approach and strong commitment to excellence.
Job Title: Sales Executive
Location: Lagos, Nigeria
Job Type: Full-Time
Industry: Insurance / Financial Services
The Sales Executive role is an entry-level to mid-level opportunity designed for individuals who are passionate about sales, customer service, and financial advisory.
Job Summary
As a Sales Executive at Leadway Assurance, your primary responsibility is to generate leads, convert prospects into clients, and promote the company’s insurance products. You will also act as an advisor, helping clients choose the best financial and insurance solutions based on their needs.
This role requires a goal-oriented mindset, strong communication skills, and the ability to build lasting relationships with customers.
Key Responsibilities
As a Sales Executive, you will be expected to:
Identify and approach potential clients through networking, referrals, and cold outreach
Present and explain insurance products and financial solutions to customers
Build and maintain strong relationships with new and existing clients
Conduct needs assessments to recommend suitable policies
Meet and exceed sales targets consistently
Handle customer inquiries, objections, and complaints professionally
Prepare and deliver presentations on financial and risk management solutions
Collaborate with team members to improve sales performance
Maintain accurate records of sales activities and client interactions
In some cases, you may also participate in events, exhibitions, or training sessions to improve your sales performance and product knowledge.
Requirements and Qualifications
To be eligible for this position, candidates are generally expected to meet the following criteria:
Educational Qualification
Minimum of OND, HND, or Bachelor’s degree in any discipline
Experience
Entry-level candidates may apply
Previous experience in sales, marketing, or insurance is an added advantage
Skills and Competencies
Strong communication and interpersonal skills
Excellent negotiation and persuasion abilities
Ability to work independently and within a team
Goal-driven and self-motivated personality
Good customer service and relationship management skills
Basic knowledge of CRM tools and Microsoft Office
Candidates must also be willing to work in a target-driven environment and reside in or around Lagos.
Salary and Benefits
The salary structure for Sales Executives at Leadway Assurance is typically performance-based and may include:
Competitive monthly base salary
Attractive commission on sales
Performance bonuses and incentives
Training and career development opportunities
Flexible or hybrid work arrangements (in some roles)
Earnings can increase significantly based on performance, with commission playing a major role in total income.
Why You Should Apply
Here are some key reasons to consider this opportunity:
1. Career Growth
Leadway Assurance provides continuous training and development, helping employees grow within the organization.
2. High Earning Potential
With commissions and bonuses, top-performing sales executives can earn well above the base salary.
3. Industry Experience
Working in the insurance sector gives you valuable financial and sales expertise.
4. Flexible Work Options
Some roles offer hybrid work arrangements, allowing for better work-life balance.
How to Apply
To apply for the Sales Executive position:
Prepare an updated CV highlighting your sales or customer service experience
Write a brief cover letter explaining why you are a good fit
Submit your application through the designated recruitment channel
Make sure your application clearly demonstrates your ability to meet sales targets and build client relationships.
Tips to Increase Your Chances
To stand out from other applicants, consider the following tips:
Highlight measurable achievements (e.g., sales targets met or exceeded)
Emphasize communication and negotiation skills
Demonstrate knowledge of financial or insurance products
Be confident and professional during interviews
Show willingness to learn and adapt
Final Thoughts
The Sales Executive job at Leadway Assurance Company is a solid opportunity for individuals looking to build a career in sales and financial services. Whether you are a fresh graduate or someone with prior experience, this role offers a platform to grow professionally while earning competitive income.
If you are ambitious, target-driven, and passionate about helping clients achieve financial security, this position could be the right fit for you.